Burp! Pepsi vs Coke The Ice Cold War
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Burp! Pepsi Vs Coke in the Ice Cold War traces the history of these brands against the backdrop of global politics. The second world war was the perfect vehicle for Coca-Cola distribution (including to the Nazis), bottling plants on frontlines paid for by the US war department. Nixon got Kremlin supremo, Khrushchev, to pose drinking Pepsi, which became the first US product made in the Soviet Union. In 1949, Mao kicked Coca-Cola out of China. President Carter got it back in 1978. It is a study of the links between corporate and political power. In Chile, Pepsi Cola's boss ran a daily paper which was used by the CIA to help Pinochet's bloody coup.
OUR COMMENTS
John Pilger is great because he investigates topics that sometimes are right under our nose and we never think about. This isn't his most impactful film but is interesting as we underestimate how powerful this industry is and the political influence it exerts.
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